Cosmetics
Posy Beauty
Posy Beauty was one of the most popular lipstick brands in 2021. This local Indonesian brand became one of the most sought-after lipsticks among lipstick enthusiasts.
Introducing a new brand at a time when many public figures were also launching similar products was no easy task. Additionally, Posy only had five available lipstick shades, which meant the Marketbiz team had to craft a highly creative strategy to make the brand stand out among its competitors.
Over the course of one year, we supported Posy Beauty’s digital marketing efforts, including:
SEO
Social Media Management
Press Release
Influencer Management
Google Ads
Posy Beauty gained significant recognition in the digital space and was able to boost offline sales in several major cities across Indonesia.